Analyzing Images: Readings, Resources, Handouts
"Jesus is a brand of jeans" article by Jean Kilbourne
Analyzing Ads Handout: Questions to Consider
"Killing Us Softly" study guide and synopsis
Analyzing Images Handout: Consumer Types
This is easier to read if you zoom in significantly on the file.
Sample of Strong Ad Analysis
Strong until conclusion, when underlying social or cultural messages need to be further explained or considered.
Sample Analysis of a Prada Ad
Analyzing Images Paper Assignment Sheet
Guide to Organizing the Analyzing Images Essay
Analyzing Images Paper Rubric for Grading
In-Class Exam Assignment Sheet: Midterm
Sample of Strong Ad Analysis 2 (Tampax)