Occupational Outlook for Jobs in Advertising, Promotions, and Marketing
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SUMMARY
Quick Facts: Advertising, Promotions, and Marketing Managers |
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|---|---|
| $115,750 per year $55.65 per hour |
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| Bachelor’s degree | |
| See How to Become One | |
| None | |
| 216,000 | |
| 12% (As fast as average) | |
| 25,400 | |
Link to the U.S. Bureau of Labor Statistics: http://www.bls.gov/ooh/management/advertising-promotions-and-marketing-managers.htm
What Advertising, Promotions, and Marketing Managers Do
Advertising, promotions, and marketing managers plan programs to generate interest in a product or service. They work with art directors, sales agents, and financial staff members.
Work Environment
About 24 percent of advertising and promotions managers worked for advertising agencies in 2012. About 16 percent of marketing managers worked in the management of companies and enterprises industry.
How to Become an Advertising, Promotions, or Marketing Manager
A bachelor’s degree is required for most advertising, promotions, and marketing management positions. These managers typically have work experience in advertising, marketing, promotions, or sales.
Pay
In May 2012, the median annual wage for advertising and promotions managers was $88,590. The median annual wage for marketing managers was $119,480 in May 2012.
Job Outlook
Employment of advertising, promotions, and marketing managers is projected to grow 12 percent from 2012 to 2022, about as fast as the average for all occupations. Advertising, promotions, and marketing will continue to be essential for organizations as they seek to maintain and expand their share of the market.
